THE ART OF HEATING TOBACCO

Introducing Ploom – A Unique Heated Tobacco Technology

5 mins
Ploom X Advanced HeatFlow Tech

Heated tobacco technology is transforming the world of smoking for adults. With no burning involved, it offers an effortless way to experience true tobacco taste—allowing you to focus on pleasurable moments without smoke or ash. ​ 

Welcome to the world of Ploom

A brand dedicated to the development of heated tobacco products, like the unique Ploom AURA, designed to offer adult smokers a new way to enjoy tobacco. Ploom harnesses the power of heat through its smart HeatFlow technology, which releases the rich, toasted tones of tobacco without burning. ​

Delivering a sensational tobacco experience is at the heart of the Ploom promise. With its slim, intuitive, and distinctive design, Ploom blends technology with style. The result is an effortless and seamless experience wherever your moments take you—whether outdoors at a music festival or indoors socializing with friends. ​


Take the Ploom tech tour

Ploom AURA features a ribbed heating chamber that uses HeatFlow technology and works with specially designed EVO for Ploom sticks. Once placed in the heating chamber, the stick is compressed to allow air to flow easily around it. ​

The stick never comes into direct contact with the heating element, so there is minimal charring. Instead, Ploom AURA heats each stick from the outside at a constant temperature. This even warmth helps deliver rich tobacco taste and distinct flavor notes depending on your choice of EVO for Ploom stick. ​

All this unique technology and precision engineering is made using premium materials and presented in a slim, distinctive design that fits easily into a pocket or purse. Discover more about how you can style Ploom in our blog article, Introducing Ploom –Where Tech Meets Style. ​


Ploom X Advanced - Optimal Heating temperature

Where tobacco meets technology

An innovative tobacco heating system means little without delivering rich tobacco taste. So, you'll discover that it’s not only Ploom AURA that features this unique technology. ​

EVO for Ploom sticks may look similar to regular cigarettes, but that’s where the similarity ends. Specifically designed for use with Ploom AURA, they contain ActivBlend—a unique blend of premium-quality tobacco leaf including Virginia, Burley, and Oriental varieties, along with added tobacco lamina to highlight the true tobacco taste. ​

From the farmers who tend the seeds to the final quality controls, the entire process of creating EVO for Ploom sticks is a journey of careful curation, expertise, and excellence. To deliver a rich variety of flavors, the tobacco is treated and blended with flavorings, creating taste notes that range from rich toasted tobacco to menthol. ​

That combination of technology and technique is what guarantees sensational taste, whichever EVO for Ploom flavor you choose. Whether your preference leans toward deeper tobacco intensity, refreshing menthol or vibrant notes, the EVO for Ploom range offers something to suit your taste. Discover the full range in our blog article How Long Do EVO for Ploom Sticks Last. ​


Wide range of colorful front panels for Ploom X Advanced

Designed to suit your style

Self-expression comes as standard with Ploom. Take your pick from Jet Black, Navy Blue, and Rose Gold, then add an eye-catching front panel to your device. There are 10 colors to choose from, so you can update your look in a moment. Whether you want business-like black to match your work look or a vibrant color contrast to make a fashion statement, Ploom has you covered. ​

Ploom hasn’t only focused on form and function—personalization is also part of the equation. That’s why Ploom comes with a range of accessories to suit your lifestyle. From front panels to back covers, you can create your own unique Ploom package to meet your needs at home, in the car, or on the go. ​

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